Franchising is becoming more and more of a realistic and successful career path or investment. A recent study done by the International Franchise Association (IFA) shows positive growth for franchises in the U.S. despite worries of an economic... (Read More)
We know running a business isn’t the only thing you have on your plate, and that alone is a big plate. You’ve got family, friends, networking, keeping up with the industry and a lot more. Because of this it is sometimes easy to let social media... (Read More)
For many of you, 2016 will be the year you finally start your own business. Whether your business operates out of your home, has a lot of different products or already has need of more employees, it's important that certain steps are followed, not... (Read More)
When was the last time you reviewed your social media strategy?
Do you even have a strategy? Or have you been posting just to post, inconsistently, without any sort of plan?
All good marketing starts with a plan. If you don't have one, you... (Read More)
Did you just open a new franchise or start your own business or are you getting ready to do so? Unless it's one of those businesses that you can run from your laptop and do everything yourself, you're going to have to hire employees. Whether your... (Read More)
What do you think the most important part of a Facebook post is: the eloquently written text, the beautiful picture or the link? If you picked the beautiful picture you're right.
It makes sense if you think about it. What catches your attention... (Read More)
What do you think the most important part of a tweet is: the text, the picture, the hashtag or the link? If you picked the picture you're spot on. While things like hashtags and text are important, the picture is what is going to get your tweet... (Read More)
How many times have you been told "no" in your life? How many times after hearing this response have you still gotten what you wanted? The answers to these two questions combined is one of the key indicators of success. Those who hear "no" and still... (Read More)
Small businesses know they need to be on social media, but often don't have a dedicated staffer who knows online marketing. All too often, it falls to a random person who has to figure things out as they go along!
Clearly this isn't the best... (Read More)